According to foreign media reports, RIM the company will release new products next week – upgraded version of Blackberry phones, which will increase with the new Apple iPhone mobile phones and other mobile phone’s competitiveness. Affected by this, RIM shares jumped Wednesday. It is reported that, RIM will be next Tuesday the company released an upgraded version of BlackBerry models as the “BlackBerry 9800.” RIM, AT & T Inc. will cooperate; AT & T will receive the product in the United States the right to the exclusive sales agent. Authentic mobile phone suppliers said, ” Blackberry 9800″ will be using the new operating system, upgraded version of the web browser, slide-out keyboard, these features will allow the product to stimulate the recovery of related industries, and enhance economic vitality. Promotional mobile phone supplier said the new products on the RIM Company’s achieve smoothly into the market is very important. As the Apple iPhone, and Google Android based branded cellphones operating system of strong competition in key markets in North America, these products account for a lot of market share. Therefore, the company faces strong competition RIM, which led to the company’s stock price, has fallen over the past few years as much as 1 / 3.